Demand for mobile app development is increasing continuously. Organizations worldwide are looking to develop apps to solve real business problems. As the most popular mobile operating system, Android app development enables organizations to obtain a larger market share and increase their product’s reach.
Businesses seek mobile app development to increase personalization and deliver individualized experiences to customers. The Android operating system has an enormous user base. According to a report in statcounter GlobalStats, as of April 2022, the Android operating system accounts for 71.6% of global market share in mobile.
Be it business apps, music, gaming, eCommerce, retail, health and fitness, or social networking, mobile applications help businesses reach customers quickly and efficiently. With demand mounting, it's anticipated that the global mobile app development market size is expected to register a CAGR of 11.5% in the next five years.
Since apps developed for Android OS have a wider reach, it is critical to understand the latest Android app development trends to compete in the digital age.
Top 5 Android app development trends companies should watch out for
1. Instant app development
There are innumerable apps in the market. With a smart device in everyone’s hand, there is an app for almost everything. However, installing apps to engage and interact with a business is a point of friction for customers. According to an article in Forbes, 78% of customers abandoned a transaction last year if they were asked to install an app.
Instant apps make it easier for customers as they don’t force users to download an app on their device. Instead, they allow access to an app's content without installing it, with functionality similar to a mobile browser.
2. Mobile Blockchain development
By enabling the integration of blockchain technology with mobile app development, Android developers help businesses grow smarter. This is critical at a time when data protection is an utmost priority. Blockchain does not allow individual institutions or entities to alter data as it is decentralized. Statista data indicates that revenue growth in the Blockchain market is set to reach over $23.3 Billion by 2023. From improving performance, business productivity, and overall efficiency to delivering superior experiences, Blockchain can help businesses fortify transactions at all stages.
3. AI and ML helps make Android apps smarter
When your business apps learn and evolve with users’ experience, it enables companies to reach personalization excellence. Integrating technologies such as ML (Machine Learning) and AI (Artificial Intelligence), enables developers to build Android apps that read and process structured and unstructured data, including texts and images, to predict demand and even offer advice.
ML and Al help apps read data patterns and send personalized recommendations to mobile app users by interpreting their behavior. Digital commerce providers use it to build more intelligent mCommerce apps. For example, they can make conversational solutions to provide business access to users anytime and improve customer experiences holistically.
4. Leverage IoT to connect your Android apps to everything
The world is filled with intelligent devices, and IoT helps businesses connect to those devices. IoT is one of the top Android app development trends, enabling businesses to build future-proof mobile apps. It helps to create a connected ecosystem. Companies can connect to smart factories, smart homes, smart devices and wearables, and have access to real-time insights.
Android OS facilitates IoT with the right components – it enables sensors to work, facilitates device programming and data transfer seamlessly using beacon technology. Innovations such as Bluetooth can be used to connect and exchange data and information with wireless devices in the proximity.
5. Integrate extended reality with Android apps to drive experiences
Android is the perfect operating system to enable the integration of technologies such as AR (Augmented Reality) and Virtual Reality (VR) . The integration of extended reality enables companies to deliver simulative and immersive experiences to mobile app users.
When businesses fully leverage the benefits of 5G technology, the integration of AR and VR will play a more significant role in delivering end users, including customers, with superior experiences.
Build a robust digital future with Android app development
With its ability to deliver agility, scalability, and flexibility, the Android operating system makes it easier to integrate disruptive technology forces, enabling businesses to be ahead of the curve. Moreover, when companies look to pursue cross-platform app development, developers rely on Android OS to reduce their coding complexities and build robust mobile apps that run efficiently on different devices and platforms.