Delivering enterprise quality e-commerce experience has been a challenge for a long time or many organizations in the space of business to consumer and business to business as well.

Every multi-million dollar multi-year engagement discovered business and technical related snags within platform of their choice such as Oracle ATG, IBM Websphere, and many Open Source flavors. And, organizations also discovered to acknowledge that the dynamic nature of the e-commerce business is causing too much pain to their choice of platform.

SAP Hybris can come to rescue due of its elastic engineering principles build on frameworks if used appropriately can dramatically reduce delivery time and cost.

Presented by:
Ravi Pal

Ravi Pal is a Practice Director within Prosoft Technology Group, E-Commerce and Digital Marketing practice. Ravi is experienced in eCommerce and omni-channel strategy, digital marketing, social collaboration, retail supply chain operations with expertise that spans all phases of strategy, business process definition, architecture, design, development, integration and implementation.

Ravi has been instrumental in several complex eCommerce and Digital Marketing solutions for medium to big size retailers.

Ravi Pal received his MS degree in Computer Science from AMU, India. He is based in Chicago..

Ravinder Pal

Ravi is a Practice Lead, E-Commerce and Digital Marketing for ProSoft. Ravi has over 20 years of experience in eCommerce (B2B and B2C) and played critical role in several complex eCommerce and Digital Marketing initiatives including omni-channel strategy, digital marketing, social collaboration, retail supply chain operations for medium to big size retailers.